Rob Tufano is a law enforcement public relations strategist. He provides media relations consultation, branding development, and crisis management support to police agencies.
Rob founded Tufano Media after growing concerned with the impact that the conventional media coverage was having on public perception and trust in the profession of law enforcement.
He assembled a group of former law enforcement professionals and public relations experts, who specialize in communications specific to the public safety sector.
He and his team work exclusively with progressive police departments that value open, honest, and authentic communication, supported by training and strategy.
Rob is a retired New York City Police officer, award winning former television journalist, and served as Communications Director with the Charlotte-Mecklenburg Police Department for more than a decade. He is a graduate of the Senior Management Institute for Police and participated in the President's Task Force on 21st Century Policing.
His philosophy is driven by the fundamental belief that responsible transparency, access, and accountability are the tenets of law enforcement legitimacy.